Alicia Procello Maddox - Directing Corporate Philanthropy

With more than a decade of experience as a program director at The California Wellness Foundation and the manager of corporate responsibility for Nike, Inc., Alicia Procello Maddox has functioned as the president of the Avery Dennison Foundation since 2009. Over the course of her career as a philanthropic executive, Alicia Procello Maddox has developed expertise in a variety of areas, ranging from universal executive skills such as program development and public speaking to specialized areas of philanthropic leadership, including sustainable business practices and volunteer management.


After receiving her bachelor of arts in anthropology from the University of California, Berkeley, Ms. Maddox studied for her master of public health at the University of Michigan School of Public Health. A committed mother, she volunteers with local charities and community groups outside of work. She also enjoys running for physical fitness, staying informed about a wide variety of international issues, and traveling.

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The Basics

Alicia Procello Maddox
Corporate Responsibility Manager
Nike, Inc
Pasadena, CA



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